Mai · /maɪ/ · Tomorrow in Vietnamese
Building tomorrow's products, today
We help founders de-risk product decisions, craft delightful experiences, and build AI-powered workflows that scale. Get senior expertise without the overhead.
Mai · /maɪ/ · Tomorrow in Vietnamese
We help founders de-risk product decisions, craft delightful experiences, and build AI-powered workflows that scale. Get senior expertise without the overhead.
Sound familiar?
You're torn between 10 different ideas. Your roadmap feels reactive, not strategic. Building features that users don't ask for, or worse, that don't move the needle.
Competitors are shipping features 3x faster. Your team is bottlenecked on design, product thinking, or technical decisions. You're losing momentum and market opportunities.
Users struggle to understand your product. Support tickets flood in. You're redesigning the same flows over and over. Design feels like an afterthought, not a strategy.
Your team spends 20 hours a week on tasks that could be automated. AI exists, but integrating it feels overwhelming. You're not leveraging the tools that could free humans for real work.
You're hiring for everything. Product manager, designer, strategist, AI specialist—and you can't find (or afford) senior talent. Juniors need mentorship you don't have time to give.
You don't know your competitive landscape. Users aren't sticking around. You're guessing at product-market fit instead of validating it. Growth has plateaued.
Three disciplines. One team. Zero silos.
Struggling to find the right bet?
We transform fuzzy ideas into crystal-clear strategies. Identify product-market fit, validate assumptions, and ship products users love.
Interfaces that feel inevitable?
We craft experiences that make users smile. Every pixel, every interaction, every micro-moment is designed with intention.
Tired of repetitive manual work?
We build AI-powered workflows that amplify your team's capabilities. Smart automation that frees humans to focus on what matters.
A proven process that gets results without the bureaucracy.
We get set up fast. Access to your tools, intro calls with key people and alignment on how we'll work together. No lengthy procurement. No red tape.
We immerse ourselves in your world. Understand your goals, talk to stakeholders and map out the landscape. By the end of week one, we have a shared understanding of where you are and where you need to go.
Now we get creative. We explore options, prototype solutions and pressure-test ideas. Weekly sessions keep you in the loop and ensure we're building the right thing.
Execution mode. We work in focused sprints, shipping real progress every week. You'll see designs, test prototypes and shape the work as it evolves. No big reveal, just continuous momentum.
Go live with confidence. We stick around to measure what's working, gather feedback and refine. Great products are never done. They evolve.
One monthly rate. No surprises. No scope negotiations.
Focused projects with clear scope
Full access to product, design and AI expertise
Your dedicated product and engineering team
Tailored to your needs
Mai means "tomorrow" in Vietnamese. We're a small consultancy that helps startups build better products. Sharp product thinking, thoughtful design and smart use of AI.
We're hands-on partners, not slide-deck consultants. We embed with your team, move fast and care deeply about the details that make products feel great.
Have a product challenge? Looking for design or PM support? We'd love to hear from you.
